# National Consumer Research Centre

> research institute, part of the University of Helsinki, Finland

**Wikidata**: [Q30285087](https://www.wikidata.org/wiki/Q30285087)  
**Source**: https://4ort.xyz/entity/national-consumer-research-centre

## Summary
The National Consumer Research Centre (NCRC) is a research institute based in Helsinki, Finland, and part of the University of Helsinki. Established in 1990, it focuses on marketing research and consumerism, providing insights into consumer behavior and societal trends.

## Key Facts
- Founded in 1990
- Located in Helsinki, Finland
- Part of the University of Helsinki since 2015
- Primary focus: marketing research and consumerism
- Known aliases: Kuluttajatutkimuskeskus (KTK)
- Website: [blogs.helsinki.fi/consumer-society-research-centre](http://blogs.helsinki.fi/consumer-society-research-centre/)
- Classified as a research institute
- Operates under the following identifiers: ISNI (0000000406477387), ROR (04xpj5302), GRID (grid.425679.b), VIAF (141602039)

## FAQs
### Q: What is the National Consumer Research Centre known for?
A: The NCRC is known for its research on consumer behavior, marketing trends, and societal issues related to consumerism. It operates as a research institute within the University of Helsinki.

### Q: Where is the National Consumer Research Centre located?
A: The NCRC is located in Helsinki, Finland, with coordinates at 60.172727° N, 24.950374° E.

### Q: What are the main areas of research at the National Consumer Research Centre?
A: The NCRC focuses on marketing research and consumerism, studying consumer behavior and societal trends.

### Q: When was the National Consumer Research Centre founded?
A: The NCRC was founded in 1990.

### Q: What are the official aliases of the National Consumer Research Centre?
A: The NCRC is also known as Kuluttajatutkimuskeskus (KTK).

## Why It Matters
The National Consumer Research Centre plays a crucial role in understanding consumer behavior and societal trends in Finland. By conducting research in marketing and consumerism, it provides valuable insights that inform policy, business strategies, and public discourse. As part of the University of Helsinki, it contributes to academic research while maintaining a practical focus on real-world applications. Its work helps businesses, policymakers, and researchers make informed decisions based on empirical data, ultimately shaping consumer-driven economies and societies.

## Notable For
- One of the few research institutes in Finland specializing in consumer behavior and marketing research.
- Operates under multiple international identifiers, including ISNI, ROR, and GRID.
- Maintains a strong academic affiliation with the University of Helsinki.
- Publishes research on consumerism and societal trends, influencing policy and business practices.
- Known for its work in both Finnish and Swedish Wikipedia, indicating broad regional relevance.

## Body
### Founding and Affiliation
The National Consumer Research Centre was established in 1990 and has been part of the University of Helsinki since 2015. It operates as a research institute within the university, combining academic rigor with applied research.

### Research Focus
The NCRC specializes in marketing research and consumerism, with a particular emphasis on consumer behavior and societal trends. Its work is essential for understanding how consumers make decisions and how these decisions impact markets and policies.

### Identifiers and Recognition
The NCRC is recognized by various international identifiers, including ISNI (0000000406477387), ROR (04xpj5302), and GRID (grid.425679.b). It also has a VIAF ID (141602039) and is listed in the Finnish National Bibliography under the name Kuluttajatutkimuskeskus (KTK).

### Location and Accessibility
The institute is located in Helsinki, Finland, at coordinates 60.172727° N, 24.950374° E. Its website provides access to its research and publications.

### Language and Regional Reach
The NCRC’s presence in Finnish and Swedish Wikipedia indicates its relevance to both Finnish and Swedish-speaking audiences, reflecting its role in regional consumer research.

## References

1. GRID Release 2017-05-22
2. Virtual International Authority File
3. Aligned ISNI and Ringgold identifiers for institutions