# Nabisco > American snack company **Wikidata**: [Q1545718](https://www.wikidata.org/wiki/Q1545718) **Wikipedia**: [English](https://en.wikipedia.org/wiki/Nabisco) **Source**: https://4ort.xyz/entity/nabisco ## Summary Nabisco is an American snack company known for producing iconic cookie and biscuit brands such as Oreo, Chips Ahoy!, and Nutter Butter. Founded in 1898, it has become a major player in the food processing industry and is currently a subsidiary of Mondelez International. The company is headquartered in East Hanover, New Jersey. ## Key Facts - Founded in 1898 as the National Biscuit Company - Operates under the business classification of a food and snack enterprise - Headquartered in East Hanover, New Jersey, a township established on May 9, 1928 - Currently owned by Mondelez International, which was formed in 2012 - Formerly part of RJR Nabisco, a U.S. consumer staples company established in 1986 - Parent organization to brands including Oreo (founded 1912), Chips Ahoy! (1963), Belvita, and Nutter Butter - Creator of Easy Cheese, a squeezable processed cheese product introduced in 1965 - Recipient of the Silver Anvil Award, granted by the Public Relations Society of America - Engages in food processing, transforming raw ingredients into consumable goods - Operates within the broader food and beverage industry (industry code: ) ## FAQs ### What is Nabisco? Nabisco is an American snack company that specializes in the production of cookies, biscuits, and processed cheese products. It is best known for its iconic brands such as Oreo and Chips Ahoy!. ### When was Nabisco founded? Nabisco was founded on January 1, 1898, originally under the name National Biscuit Company. ### Where is Nabisco headquartered? Nabisco is headquartered in East Hanover, New Jersey, a township incorporated on May 9, 1928. ### Who owns Nabisco? Nabisco is currently owned by Mondelez International, a multinational confectionery, food, and beverage conglomerate formed in 2012. ### What are some notable brands under Nabisco? Notable brands include Oreo (introduced in 1912), Chips Ahoy! (launched in 1963), Nutter Butter, Belvita, and Easy Cheese (1965). ### Has Nabisco received any awards? Yes, Nabisco has been recognized with the Silver Anvil Award, an honor granted by the Public Relations Society of America for shaping public opinion. ### What industry does Nabisco operate in? Nabisco operates in the food and beverage industry, specifically within the food processing sector, which transforms raw ingredients into consumable products. ### Is Nabisco part of any larger corporations? Yes, Nabisco is a subsidiary of Mondelez International and was previously part of RJR Nabisco, a U.S. consumer staples company formed in 1986. ## Why It Matters Nabisco has played a defining role in shaping American snack culture through its creation of globally recognized brands like Oreo and Chips Ahoy!. As a leader in food processing, it has influenced how packaged snacks are produced, marketed, and consumed. Its innovations in product development, such as Easy Cheese, have expanded the boundaries of convenience foods. Additionally, its integration into Mondelez International has allowed it to maintain global relevance in the competitive food and beverage market. ## Notable For - Producing the Oreo sandwich cookie, first introduced in 1912 - Creating Chips Ahoy!, a chocolate chip cookie brand launched in 1963 - Developing Easy Cheese, a squeezable processed cheese product introduced in 1965 - Being a recipient of the Silver Anvil Award for public relations excellence - Operating as a subsidiary of Mondelez International since 2012 - Formerly being part of the conglomerate RJR Nabisco, formed in 1986 - Maintaining its headquarters in East Hanover, New Jersey - Being originally founded as the National Biscuit Company in 1898 ## Body ### History Nabisco was founded on January 1, 1898, under the name National Biscuit Company. The company quickly became a dominant force in the American snack industry, pioneering the mass production of cookies and biscuits. Over time, it evolved into a major food processing enterprise, transforming raw ingredients into widely consumed packaged goods. ### Corporate Structure Nabisco currently operates as a subsidiary of Mondelez International, a multinational confectionery, food, and beverage conglomerate established on January 1, 2012. Prior to this, it was part of RJR Nabisco, a U.S. consumer staples company formed on April 25, 1986. The company's headquarters are located in East Hanover, New Jersey, a township incorporated on May 9, 1928. ### Product Portfolio Nabisco is responsible for several iconic snack brands: - **Oreo**: A sandwich cookie introduced in 1912, now one of the world's best-selling cookies - **Chips Ahoy!**: A chocolate chip cookie brand launched in 1963 - **Nutter Butter**: A brand of peanut butter cookies - **Belvita**: A line of breakfast biscuits - **Easy Cheese**: A squeezable processed cheese product introduced in 1965 ### Industry and Operations Nabisco operates within the food and beverage industry (industry code: ) and specializes in food processing, which involves transforming raw ingredients into consumable products. This places it within the broader category of enterprises engaged in commercial and industrial activity. ### Recognition and Awards Nabisco has been recognized with the Silver Anvil Award, an honor granted by the Public Relations Society of America for organizations that have significantly influenced public opinion. This award highlights Nabisco's impact beyond product development into the realm of public perception and brand influence. ### Trademark and Branding Nabisco's trademarks serve as key identifiers for its products and services. These trade identifiers are crucial to its branding strategy and consumer recognition, distinguishing its offerings in a competitive marketplace. ### Notable Affiliations Nabisco has been part of several major corporate entities: - **Mondelez International**: Current parent company, formed in 2012 - **RJR Nabisco**: Former parent organization established in 1986 - **Altria**: A multinational company with which Nabisco has historical ties through corporate restructuring ### Legacy and Influence Nabisco's legacy is rooted in its ability to create and sustain globally recognized brands. Its innovations in snack production and marketing have made it a cornerstone of American food culture. The company continues to influence consumer habits and industry practices through its integration with Mondelez International and its ongoing product development efforts. ## References 1. [Source](https://apps.prsa.org/Awards/SilverAnvil/Search?sakeyword=6BW-0007C18) 2. [Source](http://www.encyclopedia.chicagohistory.org/pages/2786.html) 3. Freebase Data Dumps. 2013 4. [Source](https://web.archive.org/web/20070103003635/http://www.nabisco.com/) 5. Quora 6. [Nabisco | Logopedia | Fandom](https://logos.fandom.com/wiki/Nabisco)