# Multimodal Metaphor and Metonymy in Advertising: A Corpus-Based Account

> Research article (Metaphor and Symbol, 2016) · cited 140× · AI/ML

**Wikidata**: [openalex:W2336722511](https://www.wikidata.org/wiki/openalex:W2336722511)  
**Source**: https://4ort.xyz/entity/multimodal-metaphor-and-metonymy-in-advertising-a-corpus-based-account