# Multichannel segmentation in the after-sales stage in the insurance industry

> Research article (International Journal of Bank Marketing, 2018) · cited 13× · AI/ML

**Wikidata**: [openalex:W2803281600](https://www.wikidata.org/wiki/openalex:W2803281600)  
**Source**: https://4ort.xyz/entity/multichannel-segmentation-in-the-after-sales-stage-in-the-insurance-industry
