# MK Music

> Brazilian gospel music record label

**Wikidata**: [Q10322521](https://www.wikidata.org/wiki/Q10322521)  
**Source**: https://4ort.xyz/entity/mk-music

## Summary
MK Music is a Brazilian gospel music record label founded on August 13, 1986, by Arolde de Oliveira and Marina de Oliveira. Headquartered in the São Cristóvão neighborhood of Brazil, the company operates as a key brand and trademark within the phonographic industry, specializing in the marketing, production, and distribution of Portuguese-language Christian music recordings and videos.

## Key Facts
- **Founded:** August 13, 1986
- **Founders:** Arolde de Oliveira and Marina de Oliveira
- **Industry:** Phonographic industry (Record Label)
- **Genre:** Gospel / Christian music
- **Headquarters:** Rua Gotemburgo, 211, São Cristóvão, Brazil (Postal Code: 20941-080)
- **Alternative Name:** MK Publicitá
- **Country:** Brazil
- **Awards:**
  - Won the Latin Grammy Award for Best Portuguese Language Christian Album in 2013 (awarded to artist Kleber Lucas).
  - Nominated for the Latin Grammy Award for Best Classical Contemporary Composition in 2013.
  - Nominated for the Latin Grammy Award for Best Portuguese Language Christian Album in 2014 (for the album "Graça").
- **Social Media:** 
  - Instagram: @mkmusicbrasil
  - Twitter: @mkmusicbrasil (verified account created on June 15, 2009; User ID: 47209227)
  - Followers: 439,471 (Jan 7, 2021) | 441,343 (Feb 27, 2022) | 446,945 (Feb 3, 2023)
- **Database Identifiers:**
  - Wikidata: Linked entity
  - Discogs Label ID: 258715 (listed as MK Music (2))
  - MusicBrainz Label ID: 0e0eabd1-e6da-4221-b0f7-82a5e53d0ad2
  - Freebase ID: /m/0fy84cw
  - Cravo Albin Artist ID: termo/mk-music

## FAQs
**What kind of music does MK Music produce?**
MK Music is a record label that specializes in Brazilian gospel and Christian music. They market and distribute music recordings and videos specifically tailored to the religious music sector.

**Who started MK Music and when?**
The record label was founded by Arolde de Oliveira and Marina de Oliveira on August 13, 1986. It operates out of its headquarters located in the São Cristóvão neighborhood of Brazil.

**Has MK Music won any major music awards?**
Yes, the label won the Latin Grammy Award for Best Portuguese Language Christian Album in 2013 for artist Kleber Lucas. The label also received nominations in 2013 for Best Classical Contemporary Composition and in 2014 for Best Portuguese Language Christian Album for the release "Graça."

**Where is MK Music located?**
The physical headquarters of the label is situated in the São Cristóvão area of Brazil. The specific address is Rua Gotemburgo, 211, with the postal code 20941-080.

## Why It Matters
MK Music plays a significant role in the Brazilian phonographic industry by serving as a dedicated brand and imprint for gospel and Christian music. By focusing on this specific genre, the label addresses the commercial and spiritual demands of a large demographic within Brazil, a country where a substantial portion of the population identifies with Christian faiths and Protestant communities. 

Operating as a record label, MK Music bridges the gap between artists and listeners by handling the complex logistics of music production, distribution, and promotion. The label's success on the international stage, highlighted by its 2013 Latin Grammy win and subsequent nominations, underscores its role not just as a domestic distributor, but as a prominent cultural exporter of Portuguese-language Christian music. This level of industry recognition validates the label's impact on shaping contemporary religious music and elevating artists like Kleber Lucas to global audiences.

## Notable For
- **Latin Grammy Recognition:** MK Music is a Latin Grammy Award-winning label, specifically taking home the award for Best Portuguese Language Christian Album in 2013.
- **Longevity in the Market:** Founded in 1986, the label has maintained a continuous presence in the music industry for nearly four decades.
- **Digital and Archival Integration:** The label is distinctly mapped across major digital ontologies and music databases, including MusicBrainz, Discogs, and the Brazilian musical dictionary Dicionário Cravo Albin.
- **Verified Social Media Presence:** Operating a verified Twitter account since June 2009, the brand has successfully built and maintained a steady digital following, reaching over 446,000 followers by early 2023.

## Body

### Founding and Corporate Identity
MK Music is a Brazilian record label dedicated to the gospel music genre. It was officially founded on August 13, 1986, by Arolde de Oliveira and Marina de Oliveira. The label is also known by the alias MK Publicitá. As a commercial entity, it functions within the broader phonographic industry as a brand and trademark used for marketing music recordings and music videos, operating distinctly as an imprint separate from the overarching corporate record company structure. 

### Location and Operations
The physical headquarters for MK Music is located in the São Cristóvão region of Brazil. The precise address is registered at Rua Gotemburgo, 211, with the local postal code 20941-080. From this location, the label orchestrates its core functions in the music industry, including the branding, marketing, and distribution of its artists' commercial music assets.

### Music Industry Classifications and Database Mapping
Within the global music ecosystem, a record label serves as a crucial entity for managing intellectual property, artist promotion, and content distribution. MK Music is formally classified under this definition as a mechanism for marketing music. 

To ensure interoperability across digital knowledge systems and retail platforms, the label is cataloged in several vital databases:
- **MusicBrainz:** Assigned the Label ID `0e0eabd1-e6da-4221-b0f7-82a5e53d0ad2` under the name MK Music.
- **Discogs:** Cataloged with the Label ID `258715`, specifically listed as "MK Music (2)".
- **Dicionário Cravo Albin:** Assigned the ID `termo/mk-music` within this specialized dictionary of Brazilian popular music, documenting its cultural significance.
- **Freebase:** Retained the identifier `/m/0fy84cw`.
- **Semantic Web:** Operates as a recognized entity within linked data structures, mapping to standard ontological definitions of a record label.

### Awards and Nominations
MK Music has achieved significant industry recognition through the Latin Grammy Awards:
- **2013 Award:** Won the Latin Grammy Award for Best Portuguese Language Christian Album for artist Kleber Lucas.
- **2013 Nomination:** Received a nomination for the Latin Grammy Award for Best Classical Contemporary Composition.
- **2014 Nomination:** Received a nomination for the Latin Grammy Award for Best Portuguese Language Christian Album for the project titled "Graça".

### Digital Presence and Community
The label maintains an active digital marketing footprint, particularly on social media platforms. MK Music operates the verified Twitter handle `@mkmusicbrasil` (User ID: 47209227), an account that has been active since June 15, 2009. The label also maintains an Instagram profile under the handle `mkmusicbrasil`.

The brand's digital audience has shown steady growth over recent years:
- January 7, 2021: 439,471 followers
- February 27, 2022: 441,343 followers
- February 3, 2023: 446,945 followers

The broader context of Brazil, where the label is headquartered, heavily influences its market. Brazil possesses the largest economy in Latin America and has a population of over 213 million people. The cultural landscape of Brazil features a diverse ethnic composition and a constitution that guarantees freedom of religion, with a large and growing demographic of Protestant and evangelical communities. This demographic reality provides a substantial domestic market for MK Music's gospel and Christian music offerings.

## References

1. MusicBrainz
2. Discogs
3. [MK Music - Dicionário Cravo Albin](https://dicionariompb.com.br/termo/mk-music/)