# Middle-Class Consumers in Emerging Markets: Conceptualization, Propositions, and Implications for International Marketers

> Research article (Journal of International Marketing, 2018) · cited 97× · AI/ML

**Wikidata**: [openalex:W2796941765](https://www.wikidata.org/wiki/openalex:W2796941765)  
**Source**: https://4ort.xyz/entity/middle-class-consumers-in-emerging-markets-conceptualization-propositions-and-implications-for-international-marketers