# Maximizing Strategy Improvement in Mall Customer Segmentation using K-means Clustering

> Research article (Journal of Applied Data Sciences, 2021) · cited 55× · AI/ML

**Wikidata**: [openalex:W3141585169](https://www.wikidata.org/wiki/openalex:W3141585169)  
**Source**: https://4ort.xyz/entity/maximizing-strategy-improvement-in-mall-customer-segmentation-using-k-means-clustering
