# Marketing’s role in promoting dignity and human rights: A conceptualization for assessment and future research

> Research article (Journal of the Academy of Marketing Science, 2024) · cited 15× · AI/ML

**Wikidata**: [openalex:W4392360033](https://www.wikidata.org/wiki/openalex:W4392360033)  
**Source**: https://4ort.xyz/entity/marketings-role-in-promoting-dignity-and-human-rights-a-conceptualization-for-assessment-and-future-research