# market segmentation

> process of dividing a broad consumer market into sub-groups with shared characteristics

**Wikidata**: [Q363057](https://www.wikidata.org/wiki/Q363057)  
**Wikipedia**: [English](https://en.wikipedia.org/wiki/Market_segmentation)  
**Source**: https://4ort.xyz/entity/market-segmentation


## References

1. [Nuovo soggettario](https://thes.bncf.firenze.sbn.it/termine.php?id=50901)
2. Freebase Data Dumps. 2013
3. Nuovo soggettario
4. YSO-Wikidata mapping project
5. National Library of Israel
6. [OpenAlex](https://docs.openalex.org/download-snapshot/snapshot-data-format)