# Market segmentation, activities and environmental behaviour in rural tourism

> Research article (Tourism Economics, 2015) · cited 29× · AI/ML

**Wikidata**: [openalex:W2530308540](https://www.wikidata.org/wiki/openalex:W2530308540)  
**Source**: https://4ort.xyz/entity/market-segmentation-activities-and-environmental-behaviour-in-rural-tourism