# MAP: A Model-agnostic Pretraining Framework for Click-through Rate Prediction

> Research article (Proceedings of the 29th ACM SIGKDD Conference on Knowledge Discovery and Data Mining, 2023) · cited 28× · AI/ML

**Wikidata**: [openalex:W4385568204](https://www.wikidata.org/wiki/openalex:W4385568204)  
**Source**: https://4ort.xyz/entity/map-a-model-agnostic-pretraining-framework-for-click-through-rate-prediction