# Malcolm J. Wright

> professor of marketing at Massey University, New Zealand

**Wikidata**: [Q59210195](https://www.wikidata.org/wiki/Q59210195)  
**Source**: https://4ort.xyz/entity/malcolm-j-wright


## References

1. IdRef
2. Czech National Authority Database
3. [Source](https://www.massey.ac.nz/about/news/professor-malcolm-wright-appointed-to-marketing-chair/)
4. Is it worthwhile going immersive? : evaluating the performance of virtual simulated stores for shopper research
5. [Source](http://hdl.handle.net/10179/16059)
6. [Source](https://www.massey.ac.nz/massey/expertise/phd-student-profiles/phd-student-profiles_home.cfm)
7. [Source](http://hdl.handle.net/10179/1149)
8. [Source](http://hdl.handle.net/10179/16133)
9. [Source](http://hdl.handle.net/10179/11447)
10. NUKAT
11. [Source](https://viaf.org/viaf/data/viaf-20230206-links.txt.gz)
12. Virtual International Authority File
13. VIAF ID
14. [Source](http://hdl.handle.net/10179/8384)
15. [Source](http://hdl.handle.net/10179/10004)
16. [ORCID Public Data File 2020](https://pub.orcid.org/v3.0_rc1/0000-0003-3334-6414/external-identifiers/62391)
17. SciGraph