# Luxury brand experiences and relationship quality for Millennials: The role of self-expansion

> Research article (Journal of Business Research, 2019) · cited 143× · AI/ML

**Wikidata**: [openalex:W2915528812](https://www.wikidata.org/wiki/openalex:W2915528812)  
**Source**: https://4ort.xyz/entity/luxury-brand-experiences-and-relationship-quality-for-millennials-the-role-of-self-expansion