# loss aversion

> people's tendency to prefer avoiding losses to acquiring equivalent gains, a behavior first identified by Amos Tversky and Daniel Kahneman

**Wikidata**: [Q2874240](https://www.wikidata.org/wiki/Q2874240)  
**Wikipedia**: [English](https://en.wikipedia.org/wiki/Loss_aversion)  
**Source**: https://4ort.xyz/entity/loss-aversion


## References

1. Freebase Data Dumps. 2013
2. Quora
3. [OpenAlex](https://docs.openalex.org/download-snapshot/snapshot-data-format)