# Linking key account management practices to performance outcomes

> Research article (Industrial Marketing Management, 2015) · cited 67× · AI/ML

**Wikidata**: [openalex:W2067225684](https://www.wikidata.org/wiki/openalex:W2067225684)  
**Source**: https://4ort.xyz/entity/linking-key-account-management-practices-to-performance-outcomes