# Leveraging sociability for trust building on social commerce sites

> Research article (Electronic Commerce Research and Applications, 2019) · cited 42× · AI/ML

**Wikidata**: [openalex:W2997637336](https://www.wikidata.org/wiki/openalex:W2997637336)  
**Source**: https://4ort.xyz/entity/leveraging-sociability-for-trust-building-on-social-commerce-sites