# Is virtual reality technology an effective tool for tourism destination marketing? A flow perspective

> Research article (Journal of Hospitality and Tourism Technology, 2022) · cited 74× · AI/ML

**Wikidata**: [openalex:W4210357685](https://www.wikidata.org/wiki/openalex:W4210357685)  
**Source**: https://4ort.xyz/entity/is-virtual-reality-technology-an-effective-tool-for-tourism-destination-marketing-a-flow-perspective
