# Investigating the technology acceptance model, image congruence and cultural differences in facial recognition payment adoption

> Research article (Asia Pacific Journal of Marketing and Logistics, 2024) · cited 15× · AI/ML

**Wikidata**: [openalex:W4400551083](https://www.wikidata.org/wiki/openalex:W4400551083)  
**Source**: https://4ort.xyz/entity/investigating-the-technology-acceptance-model-image-congruence-and-cultural-differences-in-facial-recognition-payment-ad