# INTO

> online magazine for LGBTQ people

**Wikidata**: [Q110494924](https://www.wikidata.org/wiki/Q110494924)  
**Source**: https://4ort.xyz/entity/into-q110494924

## Summary
INTO is an online magazine for LGBTQ+ people, owned by Q.Digital and launched in August 2017. It serves as a platform for news, culture, and community engagement for the LGBTQ+ audience.

## Key Facts
- Founded in August 2017
- Owned by Q.Digital, a media company
- Primary language: English
- Social media presence: Twitter (@into_tweets), Facebook (@into), Instagram (@intomore), TikTok (@intomore)
- Website: [https://www.intomore.com/](https://www.intomore.com/)
- Aliases: intomore, Into
- Instance of: website

## FAQs
### Q: Who owns INTO?
A: INTO is owned by Q.Digital, a media company that relaunched the publication in 2021 to target Gen Z and BIPOC audiences.

### Q: When was INTO founded?
A: INTO was founded in August 2017, though its website was first registered in 1990.

### Q: What platforms does INTO use for engagement?
A: INTO engages with its audience through Twitter, Facebook, Instagram, and TikTok, using the username "intomore" across most platforms.

### Q: What kind of content does INTO publish?
A: INTO serves as an online magazine for LGBTQ+ people, covering news, culture, and community-related topics.

### Q: How can I follow INTO on social media?
A: You can follow INTO on Twitter (@into_tweets), Facebook (@into), Instagram (@intomore), and TikTok (@intomore).

## Why It Matters
INTO plays a crucial role in providing LGBTQ+ audiences with a dedicated online platform for news, culture, and community engagement. Launched in 2017, it was acquired by Q.Digital in 2021, which repositioned it to better serve Gen Z and BIPOC communities. The magazine serves as a space for LGBTQ+ voices to be heard, offering a mix of in-depth reporting and cultural content. Its social media presence further extends its reach, allowing for real-time engagement with its audience. By focusing on LGBTQ+ issues, INTO fills a gap in media coverage for this community, providing a valuable resource for both readers and advertisers.

## Notable For
- One of the few LGBTQ+ media outlets owned by a major media company (Q.Digital)
- Repositioned in 2021 to target Gen Z and BIPOC audiences
- Active presence on multiple social media platforms, including Twitter, Facebook, Instagram, and TikTok
- Serves as a dedicated online magazine for LGBTQ+ news and culture
- Launched in 2017, with a website domain registered as early as 1990

## Body
### Origins and Ownership
INTO was founded in August 2017 and is owned by Q.Digital, a media company that acquired it in 2021. The magazine was relaunched to better serve Gen Z and BIPOC audiences, reflecting a broader trend in media to diversify content offerings.

### Content and Audience
INTO functions as an online magazine for LGBTQ+ people, providing news, culture, and community-focused content. It aims to amplify LGBTQ+ voices and provide a platform for underrepresented communities.

### Social Media Engagement
The magazine is active on multiple social media platforms, using the username "intomore" across Twitter, Facebook, Instagram, and TikTok. This presence allows for real-time engagement with its audience and extends its reach beyond traditional web traffic.

### Language and Accessibility
INTO operates primarily in English, making its content accessible to a global LGBTQ+ audience. The magazine’s website is available at [https://www.intomore.com/](https://www.intomore.com/).

### Historical Context
The website domain for INTO was registered as early as 1990, indicating a long-standing presence in the digital landscape. The magazine’s relaunch in 2017 marked a significant step in its evolution, and its acquisition by Q.Digital in 2021 further solidified its position in the media industry.

## References

1. [‘Championing the people you don’t see enough’: Q.Digital relaunches LGBTQ+ pub Into for Gen Z, BIPOC audiences. Digiday. 2021](https://digiday.com/media/championing-the-people-you-dont-see-enough-q-digital-relaunches-lgbtq-pub-into-for-gen-z-bipoc-audiences/)
2. [What’s Really Behind Grindr’s Sudden Slash of Its News Site INTO?. 2019](https://www.lamag.com/citythinkblog/grindr-into-shutter/)