# Integration of the Fuzzy Failure Mode and Effect Analysis (Fuzzy FMEA) and the Analytical Network Process (ANP) in Marketing Risk Analysis and Mitigation

> Research article (International Journal of Technology, 2018) · cited 10× · AI/ML

**Wikidata**: [openalex:W2884398328](https://www.wikidata.org/wiki/openalex:W2884398328)  
**Source**: https://4ort.xyz/entity/integration-of-the-fuzzy-failure-mode-and-effect-analysis-fuzzy-fmea-and-the-analytical-network-process-anp-in-marketing