# Integration of Sentiment Analysis of Social Media in the Strategic Planning Process to Generate the Balanced Scorecard

> Research article (Applied Sciences, 2022) · cited 10× · AI/ML

**Wikidata**: [openalex:W4310540399](https://www.wikidata.org/wiki/openalex:W4310540399)  
**Source**: https://4ort.xyz/entity/integration-of-sentiment-analysis-of-social-media-in-the-strategic-planning-process-to-generate-the-balanced-scorecard