# Information Quality or Entities’ Interactivity? Understanding the Determinants of Social Network-Based Brand Community Participation

> Research article (Future Internet, 2019) · cited 24× · AI/ML

**Wikidata**: [openalex:W2932962725](https://www.wikidata.org/wiki/openalex:W2932962725)  
**Source**: https://4ort.xyz/entity/information-quality-or-entities-interactivity-understanding-the-determinants-of-social-network-based-brand-community-par