# Influence of aggregated ratings on purchase decisions: an event-related potential study

> Research article (European Journal of Marketing, 2018) · cited 30× · AI/ML

**Wikidata**: [openalex:W2787430189](https://www.wikidata.org/wiki/openalex:W2787430189)  
**Source**: https://4ort.xyz/entity/influence-of-aggregated-ratings-on-purchase-decisions-an-event-related-potential-study