# Increasing loyalty in the arts by bundling consumer benefits

> Research article (Arts and the Market, 2016) · cited 15× · AI/ML

**Wikidata**: [openalex:W2526616797](https://www.wikidata.org/wiki/openalex:W2526616797)  
**Source**: https://4ort.xyz/entity/increasing-loyalty-in-the-arts-by-bundling-consumer-benefits