# Imported or locally made products? Building customers’ resilience to negative word of mouth (NWOM) about locally made products: Mediation of message quality in Tanzania

> Research article (Cogent Business & Management, 2022) · cited 17× · AI/ML

**Wikidata**: [openalex:W4281630839](https://www.wikidata.org/wiki/openalex:W4281630839)  
**Source**: https://4ort.xyz/entity/imported-or-locally-made-products-building-customers-resilience-to-negative-word-of-mouth-nwom-about-locally-made-produc