# Impact of User-Generated and Professional Critics Reviews on Bollywood Movie Success

> Research article (Australasian Marketing Journal (AMJ), 2015) · cited 22× · AI/ML

**Wikidata**: [openalex:W2007881808](https://www.wikidata.org/wiki/openalex:W2007881808)  
**Source**: https://4ort.xyz/entity/impact-of-user-generated-and-professional-critics-reviews-on-bollywood-movie-success