# Impact of Interaction Effects between Visual and Auditory Signs on Consumer Purchasing Behavior Based on the AISAS Model

> Research article (Journal of theoretical and applied electronic commerce research, 2023) · cited 11× · AI/ML

**Wikidata**: [openalex:W4386526110](https://www.wikidata.org/wiki/openalex:W4386526110)  
**Source**: https://4ort.xyz/entity/impact-of-interaction-effects-between-visual-and-auditory-signs-on-consumer-purchasing-behavior-based-on-the-aisas-model