# I’ll have the usual: how restaurant brand image, loyalty, and satisfaction keep customers coming back

> Research article (Journal of Product & Brand Management, 2018) · cited 64× · AI/ML

**Wikidata**: [openalex:W2897242530](https://www.wikidata.org/wiki/openalex:W2897242530)  
**Source**: https://4ort.xyz/entity/ill-have-the-usual-how-restaurant-brand-image-loyalty-and-satisfaction-keep-customers-coming-back
