# Identifying NFT consumer segments: a consumption value theory and luxury perspective

> Research article (Marketing Intelligence & Planning, 2024) · cited 16× · AI/ML

**Wikidata**: [openalex:W4403854473](https://www.wikidata.org/wiki/openalex:W4403854473)  
**Source**: https://4ort.xyz/entity/identifying-nft-consumer-segments-a-consumption-value-theory-and-luxury-perspective