# I Love That Company: Look How Ethical, Prominent, and Efficacious It Is—A Triadic Organizational Reputation (TOR) Scale

> Research article (Journal of Business Ethics, 2017) · cited 22× · AI/ML

**Wikidata**: [openalex:W2564351558](https://www.wikidata.org/wiki/openalex:W2564351558)  
**Source**: https://4ort.xyz/entity/i-love-that-company-look-how-ethical-prominent-and-efficacious-it-isa-triadic-organizational-reputation-tor-scale