# How semiotic product packaging, brand image, perceived brand quality influence brand loyalty and purchase intention: a stimulus-organism-response perspective

> Research article (Asia Pacific Journal of Marketing and Logistics, 2024) · cited 30× · AI/ML

**Wikidata**: [openalex:W4399320446](https://www.wikidata.org/wiki/openalex:W4399320446)  
**Source**: https://4ort.xyz/entity/how-semiotic-product-packaging-brand-image-perceived-brand-quality-influence-brand-loyalty-and-purchase-intention-a-stim
