# How do sellers use live chat to influence consumer purchase decision in China?

> Research article (Electronic Commerce Research and Applications, 2018) · cited 78× · AI/ML

**Wikidata**: [openalex:W2789188281](https://www.wikidata.org/wiki/openalex:W2789188281)  
**Source**: https://4ort.xyz/entity/how-do-sellers-use-live-chat-to-influence-consumer-purchase-decision-in-china