# How Deepfakes and Artificial Intelligence Could Reshape the Advertising Industry

> Research article (Journal of Advertising Research, 2022) · cited 120× · AI/ML

**Wikidata**: [openalex:W4292212959](https://www.wikidata.org/wiki/openalex:W4292212959)  
**Source**: https://4ort.xyz/entity/how-deepfakes-and-artificial-intelligence-could-reshape-the-advertising-industry