# How consumers are affected by product descriptions in online shopping: Event-related potentials evidence of the attribute framing effect

> Research article (Neuroscience Research, 2017) · cited 111× · AI/ML

**Wikidata**: [openalex:W2738751042](https://www.wikidata.org/wiki/openalex:W2738751042)  
**Source**: https://4ort.xyz/entity/how-consumers-are-affected-by-product-descriptions-in-online-shopping-event-related-potentials-evidence-of-the-attribute