# How can hotels’ green advertising be persuasive to consumers? An information processing perspective

> Research article (Journal of Hospitality and Tourism Management, 2020) · cited 48× · AI/ML

**Wikidata**: [openalex:W3095535570](https://www.wikidata.org/wiki/openalex:W3095535570)  
**Source**: https://4ort.xyz/entity/how-can-hotels-green-advertising-be-persuasive-to-consumers-an-information-processing-perspective
