# Hierarchically Modeling Micro and Macro Behaviors via Multi-Task Learning for Conversion Rate Prediction

> Research article (Proceedings of the 44th International ACM SIGIR Conference on Research and Development in Information Retrieval, 2021) · cited 29× · AI/ML

**Wikidata**: [openalex:W3156261048](https://www.wikidata.org/wiki/openalex:W3156261048)  
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