# Herding and Social Media Word-of-Mouth: Evidence from Groupon1

> Research article (MIS Quarterly, 2018) · cited 36× · AI/ML

**Wikidata**: [openalex:W3123556551](https://www.wikidata.org/wiki/openalex:W3123556551)  
**Source**: https://4ort.xyz/entity/herding-and-social-media-word-of-mouth-evidence-from-groupon1