# Herd behavior in social commerce: understanding the interplay between self-awareness and environment-awareness

> Research article (Internet Research, 2023) · cited 14× · AI/ML

**Wikidata**: [openalex:W4390122218](https://www.wikidata.org/wiki/openalex:W4390122218)  
**Source**: https://4ort.xyz/entity/herd-behavior-in-social-commerce-understanding-the-interplay-between-self-awareness-and-environment-awareness