# Heading the Right Way? The Influence of Motion Direction in Advertising on Brand Trust

> Research article (Journal of Advertising, 2020) · cited 25× · AI/ML

**Wikidata**: [openalex:W3028119627](https://www.wikidata.org/wiki/openalex:W3028119627)  
**Source**: https://4ort.xyz/entity/heading-the-right-way-the-influence-of-motion-direction-in-advertising-on-brand-trust