# go-to-market strategy

> the plan of an organization, utilizing their inside and outside resources (e.g. sales force and distributors), to deliver their unique value proposition to customers and achieve competitive advantage

**Wikidata**: [Q5575054](https://www.wikidata.org/wiki/Q5575054)  
**Wikipedia**: [English](https://en.wikipedia.org/wiki/Go-to-market_strategy)  
**Source**: https://4ort.xyz/entity/go-to-market-strategy


## References

1. Freebase Data Dumps. 2013
2. Quora