# GNN-IR: Examining graph neural networks for influencer recommendations in social media marketing

> Research article (Journal of Retailing and Consumer Services, 2024) · cited 22× · AI/ML

**Wikidata**: [openalex:W4391295121](https://www.wikidata.org/wiki/openalex:W4391295121)  
**Source**: https://4ort.xyz/entity/gnn-ir-examining-graph-neural-networks-for-influencer-recommendations-in-social-media-marketing