# Generative AI for Consumer Behavior Prediction: Techniques and Applications

> Research article (Sustainability, 2024) · cited 40× · AI/ML

**Wikidata**: [openalex:W4404418369](https://www.wikidata.org/wiki/openalex:W4404418369)  
**Source**: https://4ort.xyz/entity/generative-ai-for-consumer-behavior-prediction-techniques-and-applications