# FUZZY DEMATEL METHOD TO EVALUATE THE DIMENSIONS OF MARKETING RESOURCES: AN APPLICATION IN SMES

> Research article (Journal of Business Economics and Management, 2016) · cited 36× · AI/ML

**Wikidata**: [openalex:W2410812204](https://www.wikidata.org/wiki/openalex:W2410812204)  
**Source**: https://4ort.xyz/entity/fuzzy-dematel-method-to-evaluate-the-dimensions-of-marketing-resources-an-application-in-smes