# From green advertising to sustainable behavior: a systematic literature review through the lens of value-belief-norm framework

> Research article (International Journal of Advertising, 2023) · cited 67× · AI/ML

**Wikidata**: [openalex:W4365450721](https://www.wikidata.org/wiki/openalex:W4365450721)  
**Source**: https://4ort.xyz/entity/from-green-advertising-to-sustainable-behavior-a-systematic-literature-review-through-the-lens-of-value-belief-norm-fram