# Facebook Digital Traces for Survey Research: Assessing the Efficiency and Effectiveness of a Facebook Ad–Based Procedure for Recruiting Online Survey Respondents in Niche and Difficult-to-Reach Populations

> Research article (Social Science Computer Review, 2018) · cited 57× · AI/ML

**Wikidata**: [openalex:W2904605093](https://www.wikidata.org/wiki/openalex:W2904605093)  
**Source**: https://4ort.xyz/entity/facebook-digital-traces-for-survey-research-assessing-the-efficiency-and-effectiveness-of-a-facebook-adbased-procedure-f