# Exploring the Implications of Virtual Reality Technology in Tourism Marketing: An Integrated Research Framework

> Research article (International Journal of Tourism Research, 2015) · cited 623× · AI/ML

**Wikidata**: [openalex:W2110401686](https://www.wikidata.org/wiki/openalex:W2110401686)  
**Source**: https://4ort.xyz/entity/exploring-the-implications-of-virtual-reality-technology-in-tourism-marketing-an-integrated-research-framework