# Exploring the Digital Undertow: How generative AI impacts social categorizations in creative work

> Research article (Organization Theory, 2024) · cited 12× · AI/ML

**Wikidata**: [openalex:W4403130718](https://www.wikidata.org/wiki/openalex:W4403130718)  
**Source**: https://4ort.xyz/entity/exploring-the-digital-undertow-how-generative-ai-impacts-social-categorizations-in-creative-work