# Exploring Gender Differences in Online Consumer Purchase Decision Making: An Online Product Presentation Perspective

> Research article (Information Systems Frontiers, 2018) · cited 265× · AI/ML

**Wikidata**: [openalex:W2791646486](https://www.wikidata.org/wiki/openalex:W2791646486)  
**Source**: https://4ort.xyz/entity/exploring-gender-differences-in-online-consumer-purchase-decision-making-an-online-product-presentation-perspective