# Examining the Third-Person Effect of Baseline Omission in Numerical Comparison: The Role of Consumer Persuasion Knowledge

> Research article (Psychology and Marketing, 2015) · cited 27× · AI/ML

**Wikidata**: [openalex:W2148957104](https://www.wikidata.org/wiki/openalex:W2148957104)  
**Source**: https://4ort.xyz/entity/examining-the-third-person-effect-of-baseline-omission-in-numerical-comparison-the-role-of-consumer-persuasion-knowledge