# Evaluating the efficiency of green innovation and marketing strategies for long-term sustainability in the context of Environmental labeling

> Research article (Journal of Cleaner Production, 2024) · cited 117× · AI/ML

**Wikidata**: [openalex:W4393131673](https://www.wikidata.org/wiki/openalex:W4393131673)  
**Source**: https://4ort.xyz/entity/evaluating-the-efficiency-of-green-innovation-and-marketing-strategies-for-long-term-sustainability-in-the-context-of-en